"Peter is someone who practices what he teaches. He teaches not what is written in a book but real practical stuff. It's fairly simple, you learn and you execute. The process between learning and doing simply unfolds. The false beliefs and limitations I held all my life seemed to disintegrate like magic. And whether you believe in magic or not - attend his training, and you will experience a phenomenon that's magic."

Tapas Malaiya, Senior Resourcing Manager, Capita

Latest News and Events

Coaching Masterclass in Birmingham, 17th November 2018

Coaching Masterclass at Prospects in Beirut

Coaching Masterclass at the SouthWest Councils Coaching and Mentoring Pool on 14th November 2018 - See video and download a book chapter

Chartered Insurance Institute CPD roadshow - Easily dealing with conflict and stress - watch the video and download slides and a tips sheet

International NLP Conference on 19th May 2018 - you can find a complete video of the presentation here

CIPD on 18th April 2018 about the NeuroPsychology of Performance Management, watch the video and download some resources

Richmond NLP Group on 13th March 2018

Talent : Leadership : Culture

Genius, from Latin, ‘attendant spirit present from one's birth, innate ability or inclination’. A consultancy that unleashes the innate genius in all of us. 

Peter Freeth is the expert behind Genius; with more than 15 years innovating in the field of learning, and a career of over 30 years in total, he is known for his powerfully creative take on personal and business success and his ability to challenge established routines and rituals, driving change that is both surprising and long lasting.

Peter is an author of more than 12 books to date, a recognised conference presenter, an electronics engineer by education, maker of just about anything that seems like a challenge and a highly experienced and tactful supporter of the changes that you want to make but have been putting off.

With experience of all market sectors across the world, Peter has worked with leadership teams in some of the most recognised businesses, solving real problems and making a measurable impact on performance, including doubling of sales conversion rates, a 25% reduction in graduate development time and a 700% increase in profitability.

Personal programs range from short masterclasses to licensed programs at Practitioner, Master Practitioner and Trainer levels in the UK, Europe and Asia.

When you're ready for a genuinely fresh and unique perspective, when you want change to be easier and when you are prepared to see real, measurable results, get in touch now.

cipdemccicf snlp logo 3 250

"Peter's support was vital in; Helping me recruit 25 new team members and bringing almost all of them to quota, In selling £300,000,000 in two years, landing milestone deals in a new market and new technology area, and in giving our executive confidence in our growth that generated their investment of time and resources."

Guy Wood, Director, Sales Development, CGI

Peter’s published expertise is in modelling high performers, extracting the hidden, innate perceptions and behaviours which drive consistently outstanding results and give a unique and realistic insight into the culture of an organisation.

"Peter Freeth has the rare talent. His training approach engages your brain at a level deeper than mere understanding, he helps you to learn how to teach yourself, to question and challenge your beliefs and perceptions rather than just regurgitating a bunch of information and techniques."

 John Lesley, Customer Service Coach, Just Retirement

Corporate programs range from short management and sales workshops to long term performance coaching and step change programs spanning a year of activity across multiple continents.

"He is one of the best trainers I have seen and worked with. He has the ability to bring out the best in people through putting them at ease. I will strongly recommend Peter for Executive Coaching and Leadership Programs."

Nitin Thakur, Head of Talent Management - Asia Pacific, Rockwell Automation